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An art director and multi-disciplinary designer, my work weaves story telling, brand identity, digital experience and graphic design together to create projects that matter for brands with something to say.
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This Winter 2021 campaign launched tentree outerwear products  as ‘the most sustainable outerwear made for your outdoors’

2021 // tentree

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Designing the first Live In The Open campaign assets for Canada Gooses 2020 fall and winter seasons.

2020 // Canada Goose

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Tentree to funded work in science, exploration, conservation and education in collaboration with the National Geographic Society.

2021 // tentree

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This 2022 Spring Launch encouraged tentree customers to take that trip and make the most of any adventure.

2022 // tentree

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This campaign was designed to speak to a new consumer with Icebreakers first capsule collection TABI.

2018 // icebreaker

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There was a problem with the tree planting industry and tentree created the solution… introducing Veritree with Jack Harries.

2022 // tentree

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Made to leave the house - or not.
This campaign launched Tentree's Highline collection of sustainable knitwear.

2021 // tentree

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Looking for a sustainable sneaker? this campaign for the collaboration between tentree and SAYE presents the perfect pair.

2023 // tentree

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A campaign inspired by the healing power of our planet's plants and ecosystems, the Super Natural all around us.

2022 // tentree

© 2023 by Matthew Clouston.

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